Las Terrazas de Abama fulfilled twenty CSR actions in 2020, Las Terrazas de Abama Hotel
News Hotel in Tenerife
Las Terrazas de Abama fulfilled twenty CSR actions in 2020
The 5* resort Las Terrazas de Abama, managed by My Way Meaningful Hotels, undertook throughout 2020 a score of twenty Corporate Social Responsibility (CSR) actions, most of them related to the response to Covid-19 health crisis.
The effects of the pandemic on tourism sector continue to have a strong impact on the whole island of Tenerife and especially on the tourism area, where the resort is located, and this fact has conditioned many of the actions carried out during the year, such as the donation, at the beginning of the crisis, in March of hygiene products and gloves for the Spanish Red Cross, and also the free delivery of food to alleviate the needs that arose for this NGO.
Another of the initiatives carried out was the purchase of gifts for hotel guests from solidarity initiatives or small producers in the town, with the aim of promoting local consumption in such a difficult year for everyone. This was the case, for example, of water bottles from the AURA brand, which allocates all its profits to solidarity, the purchase of hydroalcoholic gels from the solidarity brand PIPOS or the election of a local designer for the ecological fabric face masks to be included in the welcome packs.
The impact of this actions implemented by Las Terrazas de Abama are environment friendly, as it is located and takes great advantage of its integration in a natural area and a privileged environment of the island of Tenerife, something that is a priority for My Way Meaningful Hotels.
For Las Terrazas it is very important its commitment on ‘kilometer zero’ policies, promoting and selling products to its customers from local producers. It does not only stimulate the local economy but also reduces the environmental impact of imports. This is a philosophy followed by the Food and Beverage establishments of the 5* complex, as evidenced by the opening of several spaces for the sale of local brands in the gourmet store that guests enjoy at Las Terrazas.
Another initiative with a strong environmental orientation is the support for the conservation of the osprey (guincho) in the Abama Reservoir, an initiative that supports the work of the Ornithology and Natural History Group of the Canary Islands.
As in previous years, Las Terrazas de Abama has also maintained its support to several solidarity actions, such as the support with Christmas gifts to the Casa Cuna de Santa Cruz de Tenerife, the sponsorship of children in vulnerable situations in Guía de Isora, or the collaboration with several initiatives of the San Juan Association and Abama Solidaria, an initiative created in the resort to help the families of the local environment. This year, specially, the have been hardly hit by the economic crisis due to the pandemic.
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